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The investment project is a product that moves to the investment market and competes with other projects for attracting financial resources. In order to adapt the innovative project (product) to the requirement of the customer (investor), companies are using certain marketing approaches.
Promotion of investment projects on the market is a complex of measures aimed at forming the demand for projects and bringing projects to potential investors.
Determination of the activities required for the promotion of the project
Development of a project promotion strategy
Project PR through the media
Presentation of projects at international venues
Preparation of materials and presentations with project presentations at various investment forums, conferences, etc.
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